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Post by account_disabled on Feb 25, 2024 5:35:11 GMT -5
The increase in sales which reaches its absolute peak on . In conjunction with the branch closures of the second lockdown this led to Black Friday sales reaching a peak in with an increase of compared to both yearonyear and throughout Since the beginning of did not promise any easing of the Corona measures we recorded an extraordinary sales development in the Home Garden industry The months of January and February which under normal circumstances represent the industrys weakest sales period became the strongest in terms of sales yearonyear.
This was characterized above all by the fact that sales during this period were at the same level as the weeks before Switzerland Mobile Number List and after Black Friday. At this point however we must point out that the sales that have taken place have not yet all been fully validated. We also see another peak in sales development in week Here Awin recorded an increase of 564 compared to the previous year. Our advertisers confirm that this growth is due to the ongoing lockdown. In part they are experiencing a real luxury problem in that customer demand is so high that they are pausing additional promotions. Other advertisers told us that they were able to secure.
Additional attention from consumers with very good publisher placements and thus increase their sales. The trend More purchases at lower order values While the number of sales increased significantly in 2020 the average shopping cart value was only higher on average than in In the weeks around Black Friday week to week the AOV actually decreased yearonyear so that on average was a full lower than in the previous year. Consumers shopped more and more often in but at lower product values. In exactly the opposite was the case. We also recorded a drop in AOV in the first.
This was characterized above all by the fact that sales during this period were at the same level as the weeks before Switzerland Mobile Number List and after Black Friday. At this point however we must point out that the sales that have taken place have not yet all been fully validated. We also see another peak in sales development in week Here Awin recorded an increase of 564 compared to the previous year. Our advertisers confirm that this growth is due to the ongoing lockdown. In part they are experiencing a real luxury problem in that customer demand is so high that they are pausing additional promotions. Other advertisers told us that they were able to secure.
Additional attention from consumers with very good publisher placements and thus increase their sales. The trend More purchases at lower order values While the number of sales increased significantly in 2020 the average shopping cart value was only higher on average than in In the weeks around Black Friday week to week the AOV actually decreased yearonyear so that on average was a full lower than in the previous year. Consumers shopped more and more often in but at lower product values. In exactly the opposite was the case. We also recorded a drop in AOV in the first.